Amazon IMDb movie website today the launched its free streaming service, called Freedive. The free streaming service will be offering an ad-supported collection of TV shows. The free shows offered will include Fringe, Heroes, The Bachelor and Without a Trace. The service will offer Hollywood movies like Awakenings, Foxcatcher, Memento, Monster, Run Lola Run, The Illusionist, The Last Samurai, True Romance, and others.
IMDb already has a huge database of videos which includes trailers, celebrity interviews and short-form original series such as The IMDb Show, Casting Calls, and No Small Parts. All of these will be bundled into the Freedrive. This content can be viewed for free without any subscription charges on your phone, laptop or a big screen using Amazon Fire devices.
The latest service will also feature X-Ray, the IMDb-powered service which provides information about the title’s cast, crew, music, and more.
Recently Roku has been expanding the content available on its channel and more and more players in the industry are trying to focus on the ads supported video on demand (AVOD). Plex also announced at CES it will launch its ad-supported content this year.
Amazon seems to be following in the footsteps of Roku, as the availability of the free content on Roku devices may help boost hardware sales. Roku is now offering free services with an additional mix of paid subscriptions.
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